Following an incredible successful first year of sale, Nissan has expanded the number of export markets for its highly popular Magnite compact SUV to 15 in total. The Magnite, produced at Nissan’s Chennai plant in Tamil Nadu, was launched in December 2020 and has since gone on to achieve 78,000 cumulative customer bookings in India alone, with a further 6,344 shipped overseas.

After the successful introduction of Magnite in South Africa and Indonesia last year, the car is now also available to customers in Nepal; Bhutan; Bangladesh; Sri Lanka; Brunei; Uganda; Kenya; Seychelles; Mozambique; Zambia; Mauritius, Tanzania and Malawi.

Magnite was the first global product to launch under the Nissan NEXT transformation plan, shifting the company’s focus towards high-demand products that deliver lasting value to the business and to customers. Since launching, more than 42,000 Magnites have been produced in Chennai, despite the challenges of the Covid-19 pandemic and ongoing semiconductor shortage. This achievement earned Nissan India Operations the company’s Global President’s Award.

Nissan chairperson for the Africa, Middle East, India, Europe and Oceania region, Guillaume Cartier said: “Magnite is an exceptional car and a fantastic showcase for Nissan design and engineering, as well as the strength and expertise of Indian manufacturing.

“I’m excited that customers in many more markets will be able to experience Magnite. It is a great example of Nissan’s innovative approach in bringing engaging products, with a strong and uniquely ‘Nissan’ identity, to our customers.”

The Nissan Magnite has already won a number of high-profile automotive awards in India, including from BBC Top Gear India, Car & Bike and Autocar India, and was recently named The Race Monkey Car of the Year 2021.